Webinars & Events

Ever feel like you understand the brief… but still aren’t sure how to make the most of it, and turn it into content that actually performs? In this webinar, we’ll break down how to go from brand brief to clear, strategic, high-converting UGC.

Join Rachel and Izarbe as they recap insights from Cannes Lions 2026 and discuss what brands + creators can actually do to work better together.

Ever feel like you understand the brief… but still aren’t sure how to make the most of it, and turn it into content that actually performs? In this webinar, we’ll break down how to go from brand brief to clear, strategic, high-converting UGC.

Hello?? It's 2026! Your audience can smell a sales play from a mile away. This webinar (featuring Nefise Tasdelen from Social Island) will tell you what to do instead.

Want more “yes” replies, repeat clients, and better-fit brand deals? Your personal brand is what makes a brand choose you, and makes you stand out. In this webinar, we’ll break down how to build a standout presence, and back it up with a professional creator experience.

UGC can be more than just content — it can be a growth system. In this session, we’ll show you how to turn UGC into a scalable engine for acquisition, retention, and revenue. Learn how to secure buy-in, build smarter creative strategies, and scale without stretching your team.

Mark your calendars — this is THE creator Christmas night you don’t want to miss. We’re coming together IRL to wrap the year in the cosiest, sparkliest, most UGC creator-filled room in London 🌟 Expect festive lights, warm energy, clinking glasses, cameras out, creators hyping creators, and brands ready to meet the talent behind the content.

Feeling overwhelmed by briefs, emails, and deadlines? Join us for a practical session packed with productivity tips to help you organise your UGC life—think email systems, project tracking, content planning, and habits to avoid burnout.

If writing UGC briefs and brainstorming angles takes up too much of your time, this session will walk you through how our Managed Service works — and whether it’s the right fit for your brand or agency.

Join us at the beautiful Self-Retreat Studio in Camden, London, for a mindful vinyasa class followed by chill snacks & a mingle with fellow UGC creators!

Ready to feel more in control of your UGC finances? From understanding your expenses to staying on top of invoices, this webinar with creator accountant Rubie from My Style Finance will give you the tools (and confidence) to manage your money like a pro.

Tips from Both Sides of the Brief - Ever wondered what it really takes to brief a creator well? 👀 This panel pulls back the curtain on UGC collaboration, straight from two people who’ve seen both sides.

Twirl ❤️ NYC! Grab a coffee on Twirl and join us for a casual, open networking event bringing together UGC creators and Brands in NYC!

UGC isn’t just for B2C brands. Many assume UGC isn’t "corporate enough," but we’re here to show you how to find the perfect balance.

IRL Event! Grab an iced matcha ☕️ on Twirl and join us for a casual, open networking event in LA, bringing together UGC creators, brands, and agencies!

Join Rachel Nielsen, Content and Creative Strategy Lead at Twirl, and Rebecca Fowler, Community Growth Manager at Interflora, as they discuss how Interflora scaled UGC from small, manageable projects to a core element of their marketing strategy—and how you can do the same 💐

Ready to take your UGC business to the next level in 2025? Whether you're just starting or looking to streamline your existing workflow, this webinar will equip you with the tools you need to stay organized and efficient.

Ready to enhance your UGC content and stand out in the creator marketplace? Whether you're new to editing or looking to sharpen your skills, this webinar has something for everyone.

Ready to take your UGC creator journey to the next level but not sure how to make the most of Twirl’s platform? Whether you're just starting out or looking to sharpen your skills, this webinar is here to guide you.

Struggling to create data-driven scripts that actually convert? If you're finding it challenging to conduct effective competitor research or craft winning ads, this webinar is for you.

Feeling overwhelmed by the buzz surrounding UGC, but not quite sure how to make the most of it across all parts of your marketing strategy? Join our webinar to learn how to navigate the challenge of harnessing UGC's true value, through multi-channel usage.

Watch our very first webinar with Twirl's Operations and Content Lead, Rachel Nielsen, to discover how to create UGC briefs that balance your brands messaging with creator authenticity.