Writing UGC Briefs on Autopilot: Inside Twirl’s Managed Service
If writing UGC briefs and brainstorming angles takes up too much of your time, this session will walk you through how our Managed Service works — and whether it’s the right fit for your brand or agency.
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Struggling to brief creators in a way that actually leads to results?
This session walks you through how Twirl’s Managed Service helps brands and agencies bring structure and strategy to their UGC, without losing authenticity.
If you’re spending too much time writing briefs, trying to figure out what works, or just don’t have the team to manage creators properly, we’ll show you what a more effective setup can look like.
What you’ll learn:
- Our 3-step process for competitor research, creative strategy, and creator briefing
- How we analyse patterns from 4000+ campaigns to shape content that performs
- Why non-scripted content still needs a strong strategy behind it
- When a light-touch brief is enough, and when it makes sense to get more structured
- How our pricing works, with creator costs included
Who it’s for:
→ Brands spending 5k to 100k per month on paid social
→ Agencies managing multiple clients across different industries
→ Anyone tired of UGC that looks nice but doesn’t drive results
Bonus
You’ll get a simple checklist to help you write better creator briefs, even if you’re not working with Twirl.
Follow us along
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