For creators

The easiest way to find UGC work with awesome brands

Join Twirl as a UGC creator (it's free!), leave outreach and sales behind and just focus on what you do best - creating content!
Find brands quickly
Swap outreach and sales for a smooth and consistent stream of jobs
Create flexibly
Freedom to do as little or as much content jobs as you want
Get paid without the wait
Receive payment within 14 days of brand approval
Grow with us
Grow your User Generated Content business with Twirl
Become a UGC master
We'll provide coaching and training on how to be a great UGC creator
Claim the perks
Get free products & exclusive benefits from Twirl and/or brands you work with
Find brands quickly
Swap outreach and sales for a smooth and consistent stream of jobs
Create flexibly
Freedom to do as little or as much content jobs as you want
Get paid without the wait
Receive payment within 14 days of brand approval
Grow with us
Grow your User Generated Content business with Twirl
Become a UGC master
We'll provide coaching and training on how to be a great UGC creator
Claim the perks
Get free products & exclusive benefits from Twirl and/or brands you work with
We are on a MISSION

Are you working hard to find new brands to work with... and then end up chasing payments or negotiating contracts?

We know the struggle. We want to make it easier for you to find work with awesome brands that pay well and frequently.
By joining Twirl you can leave outreach and sales behind and just focus on what you do best - creating content!

4 step route to being a UGC creator

Apply to join!

Apply to join our platform within a few minutes! Tell us a bit about yourself, show off your content creation skills and we'll review your application within a week.

Get access to projects

Once accepted to our platform, open projects will show up on your dashboard with a full brief and compensation rate. If you’re interested, you can then apply with just one click!
See all available content creation jobs
Apply to open jobs with just one click
Compensation ranges from £30 - £120 per content asset

Make the content for the projects you get selected for

Once you’ve been approved for the projects you applied for, you have 6 working days for content production – (excluding shipping time for physical products). When this is done, simply upload it onto the platform for approval. Easy!

Get paid!

Receive your payment within 14 days of brand’s approval of your content submission.
Compensation ranges from $60 - $120 per content asset
No chasing payments

Manage your UGC business in one place

Use your Creator Dashboard to manage all of new and existing UGC projects, brand briefs and payment statuses all in one convenient place.
Instant update of new projects on your dashboard
View brand guidelines and briefs
Automatic release of payments
10+
Projects every week
7
Total funding
50+
Total active user base

We create content for inspiring brands

Our platform gives you greater access to a steady stream of awesome brands, ranging from hip fashion companies to cool food & beverage brands and innovative apps.

Frequently asked questions

What is Twirl?
Twirl is a tech-enabled platform that connects inspiring brands with talented creators like you and facilitates the relationship with minimal communication from both sides.
Why should I join?
We make it easier for you to find work with awesome brands that pay well and frequently - the compensation ranges from £30 - £120 per content asset! By joining Twirl you can leave outreach and sales behind and just focus on what you do best - creating content!

Our platform gives you greater access to a steady stream of brands and takes away the painstakingly time-consuming process of getting traction going with your UGC business. On Twirl there is no direct outreach, cold emailing, etc, which means you can create waaaay more content and make more money in the long run.
What are the perks of being a Twirl Creator?
Creators are the heart of Twirl because without our highly professional and skilled creators, we have nothing to offer. We want to support you as best as we can, and that’s why we are currently in the process of setting up a Creator University that would host classes to enable you to grow your UGC business and improve your content creation.
We’re also building Twirl Creator tiers, where depending on how active you are on Twirl, you’ll get access to exclusive benefits like creator parties, dinners and special benefits from our amazing brand customers! Oh, and don’t forget the free products you’ll receive from brands you work with! ;)
What is the process to becoming a Twirl Creator?
Once you complete the application form, we’ll review your video & socials within a week get back to you. If successful, we’ll then send you an invite to complete your Twirl Creator profile and ta-daaa! You’re an official Twirl Creator.
What are your requirements?
A smartphone and ability to create great quality content!
I’m brand new to content creation, can I still apply?
Of course! We care about quality, not experience!
Do I have to edit my content?
It varies. Sometimes only the raw footage will be required, other times you might be asked to edit, and this could include adding subtitles, cutting, music or filters.
How much do I get paid and how?
Our compensation ranges from £30 - £120 ($50-$150USD) per content asset. Payment is automatically released within 14 days of brand approval. We partner with Lumanu to process your payouts securely and hassle-free. The rate depends on things like the market rate, difficulty, number of creators willing to do the job.
What if my usual rates are higher than what Twirl is offering?
As a Twirl Creator, you will always have the option to apply for jobs based on the compensation that works for you. If you usually charge more than our range of $60-$120 you should still apply because there may be jobs on Twirl that pay more.
How do you calculate payments?
The rate depends on things like the market rate, difficulty, number of creators willing to do the job.
Do you take a fee from the advertised compensation?
No, the advertised compensation on the brief is 100% yours.
Do you operate globally?
At the moment we mainly work with UK & US creators but you can still join our waitlist when you apply for when we expand our services!
Can I set preferences to what type of brands I want to work with?
Yes, you can! You can set your preferences when you are setting up your Twirl Creator profile.
How does it work with usage rights?
By signing up to Twirl, you are agreeing to the transfer of 100% usage rights to the brand and Twirl. However, we ensure that your content is not used for any indecent, obscene, threatening, discriminatory or harassing purposes and will not be used on platforms or pages other than the customer's website and social channels.
Can I post the content on my socials if I want to?
Possibly! Project briefs will state whether the content can be reposted on socials or not.
Can I choose how many jobs I do and how frequently I do jobs?
To remain an active creator on our system, we ask you to apply for 1 project per month. Asides from that, you are free to take on as many projects as you want! 
Do I have to provide revisions?
If you receive a revision request after uploading content, it means that the content does not fit the brief given or a mistake has been made. You won’t get penalised for this, just asked to fix the issue and re-upload!

On Twirl, customers can request adjustments to the completed piece you've sent their way. This can be for:
- Errors in the piece you've submitted, such as missing brief details or grammatical/spelling mistakes. This can include complete re-dos if there's a strong mismatch between what was requested and what you've submitted (in such cases, it's good to reach out to us so we can help assess as well).
- Adjustments to the final piece to help shape it up to what they're looking for, such as correcting the style, or elaborating on a specific point in the brief

What revisions don't cover
Revision requests aren't intended to build on an existing brief. If the customer is asking for additional points to be covered that weren't part of the original brief, please reach out to us so we can help assess and see if the ask is reasonable or requires additional compensation.

We are here for you on every step of the way.

Creator happiness
Cami
Content Strategy
Cody Fisher
FOunder & CPO
Wade Warren
Director of Engineering
Jenny Wilson
Director of Brand
Bessie Cooper
Product Designer
Marvin McKinney