This free eBook breaks down how top skincare and beauty brands are using authentic creators to build trust, boost engagement, and drive sales — without the influencer price tag.
User-generated content (UGC) is a key element for beauty and skincare brands. Twirl’s eBook explains why UGC matters and how to make it part of your marketing strategy.
→ A clear definition to help you understand what UGC is.
→ A straightforward comparison that highlights the benefits of using UGC.
→ Insight into how UGC helps build trust and engage customers.
→ Examples of different formats that can work well for your brand.
→ Real-life examples showing how other brands have effectively used UGC.
UGC answers a simple question: how can we connect with our customers and create community?
By highlighting real experiences from everyday people, UGC generates content that potential customers can relate to.
Download the eBook for practical insights and tips on how to incorporate UGC into your beauty or skincare brand, helping you engage your audience and strengthen your market presence!
Twirl is your go-to partner for UGC. Whether you're a brand, agency or a UGC creator, we bring together 5000+ talented creators to produce authentic, scroll-stopping content for ads, websites, emails, and social channels.