Manage UGC Across Multiple Clients

Managing UGC for multiple clients can quickly become difficult to track. A clear setup keeps each brand account separate, so content, creators and campaigns stay easy to manage.

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Managing client UGC shouldn’t feel messy

Searching for UGC creators doesn’t need to slow you down

When multiple clients are handled in the same space, it’s easy for content, feedback and campaigns to get mixed up. Small mistakes can lead to the wrong content being used or shared. Keeping each client separate removes that risk.

UGC Platform
UGC platforms give brands access to a pool of vetted creators ready to work on campaigns. You can post a brief, receive applications and select creators based on how they respond.
Direct outreach
Some brands search for creators through social media and reach out directly. While this can work, it often involves back-and-forth, negotiations and manual coordination.
Creator partnerships
Many brands build a group of creators they return to, making it easier to launch new campaigns without starting from scratch.
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Keep every client’s UGC clearly separated

Find UGC creators faster on Twirl

Dedicated client profiles
Give each client their own space to manage briefs, creators and content without overlap.
Clear content ownership
Know exactly which content belongs to which client, so nothing is reused incorrectly or placed in the wrong campaign.
Consistent brand setup
Keep brand guidelines tied to each client so every piece of content stays accurate without needing to reset expectations.
Discover creators quickly
Browse and find creators based on content style, category and creative approach.
Receive creator applications
Let creators apply to your campaign, making it easier to review options and select the right fit.
Shortlist and review creators
Work with creators again on future campaigns without needing to re-source each time.
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Find UGC creators faster on Twirl

Access our creator network
Browse and find creators based on content style, category and creative approach.
Receive creator applications
Let creators apply to your campaign, making it easier to review options and select the right fit.
Shortlist and review creators
Work with creators again on future campaigns without needing to re-source each time.
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Part of a complete UGC setup for agencies

As your client list grows, so does the complexity of managing content. A clear system supports agencies handling multiple accounts, helping teams stay organised while keeping production moving.

Managing client UGC connects every stage of production — from briefs to final delivery. Keeping each client separate makes it easier to stay accurate, avoid mix-ups and move faster across campaigns.

Explore how this connects to a full UGC platform built for agencies managing ongoing content production.

Brand love stories

Discover what our users have to say about their experience with us.
"Twirl was a dream to work with. I had used one of their competitors previously, but the creators on Twirl were absolutely a cut above those on [other platform]. It was worth every penny and our agency will be a consummate Twirl customer from now on."
Annabel, Account Manager @ 303 London
Agency
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"Twirl was a dream to work with. I had used one of their competitors previously, but the creators on Twirl were absolutely a cut above those on [other platform]. It was worth every penny and our agency will be a consummate Twirl customer from now on."
Annabel, Account Manager @ 303 London
Agency
"Twirl has helped us really scale up our production of native-looking content. We run a lot of creative testing & these styles of ad often come out as top performers."
Richard, Senior Growth Manager @ Thriva
Agency
Twirl has made UGC creation a breeze, eliminating time-consuming admin and allowing us to focus on more strategic business tasks. The diverse creator pool and streamlined communication have been game-changers for our campaigns."
Sarah, Growth Marketing @ Treatwell
Agency

Hire from 6,000+ real
UGC creators

We only select the best through a rigorous vetting process, ensuring you work with top-tier UGC creators.
Trainline
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By
Ana
Apps/Software
Sidekick
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By
Angelo
Apps/Software
Circl
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By
Anthony
Apps/Software
Umberto Giannini
All
By
Jess

Beauty/Cosmetics
Nuxe
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By
Lexa

Beauty/Cosmetics
Wildlife
All
By
Sarah

Gaming
Too good to go
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By
Hass
Apps/Software
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Tough vetting process, we only select the best
The most talented creators from ages 18-50+
Diverse niches: Health, kids, fitness, pets, food & more!
View examples
The better way to get great UGC done

Twirl is your go-to partner for UGC. Whether you're a brand, agency or a UGC creator, we bring together 7000+ talented creators to produce authentic, scroll-stopping content for ads, websites, emails, and social channels.

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For creators
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